Management software solutions have been pivotal in elevating and streamlining the management of day-to-day operations in media and advertising agencies. The trend to integrate software solutions will continue to grow as it allows businesses to track and improve their workflow processes and business outcomes. A management tool, such as Pegasus, can offer a suite of solutions to better the effectiveness of managing an agency. Nonetheless, the real benefits are unlocked when staff have the understanding and skill to use the software.

How Training Can Support Agency Management Solution Best Practice

With systems evolving constantly, businesses face the challenge of maintaining staff skills and competencies to utilise their agency’s core management system best. Two common scenarios play out which lead to the improper or inefficient use of management software which could compound over time:

1. Seasoned users may leave organisations with incoming staff underskilled, or

2. Businesses may not have invested in staff training during the new management solution integration, leaving untrained staff attempting to educate colleagues.

Given the central role that management software plays in workflow management and the tracking of outcomes, such a tool must be leveraged most effectively. Industry best practice would see staff confidently using the features and functionality inbuilt into their management system.

Using training to mitigate ongoing business impacts

The flow-on effect of a poorly used management solution can impact all facets of a business. There may also be missed opportunities to improve profitability, efficiently allocate resources and collaborate with clients. Given this, it makes business sense to invest in training staff to effectively use a system that will include universal benefits across their agency.

Training provides staff with opportunities to discuss challenges, learn best practices and get answers to their questions. It is necessary to ensure that the migration from your old to the new system can be presented within the context of your agency’s processes and workflows. Our tailored training solutions aim to lift the competency and confidence levels of your staff so that they can get the most from their agency management software.

Interested in finding out more?

To learn more about how Pegasus Systems can design a personal training solution to suit your agency’s needs, head to our training page.